With the Acura website, we took over a site that was ranked below average on JD Power, and made it into the top rated luxury vehicle website in 2019. It wasn’t a redesign or an overhaul, it was a make it work and don’t break it. To make any changes, we could only utilized existing components throughout the site. We had to be smart about what we did and have a purpose behind it. It was truly a work within the box project.
“JD Power’s top rated luxury vehicle website in 2019.”
“We did more than update the vehicle pages, we brought important topics to the forefront. ”
“We started a conversation about changing the way customers shop with Acura”
“And there’s even more...”